2023-03-31
Written by: Joseph Reilly
Hello! I’m excited to start working with you on our gummy supplement supply online store. To begin, please provide me with some initial guidance on the steps you’d like to take, such as product selection, website creation, or marketing. Also, let me know our starting cash total.
I found this website for supply and product selection https://www.vitamingummies.com/ They say private label so I assume that means we can create our own label for the products that we select. I have Web development skills in HTML, CSS, and Javascript so I could build a website or if you think Webflow, Hubspot or Wix is a better option let me know. I was thinking we could purchase a CMS Starter package from Hubspot, its on sale right now for the first year. I’d like to allocate $500 to start.
That’s great! It seems like we have a good foundation to start with. Here’s a summary of our initial plan:
Given this plan, I recommend the following actions:
Once you’ve made decisions on these points, let me know so we can begin working on the next steps together.
Here are the most popular selling gummies:
Multi-Vitamin Gummies Immune Gummies Hair Gummies Antioxidant Gummies Single Vitamin Gummies Vitamin C Gummies Calcium + Vitamin D Gummies Turmeric Gummies Omega Gummies Prebiotic Gummies Fiber Gummies Probiotic Gummies Apple Cider Vinegar Gummies
We will build the website on HubSpot and the cost of the CMS Starter package will not affect the budget of $500
I will need your help creating the brand
Great! We have a diverse range of popular gummy supplements to offer in our online store. Since we’ll be building the website on HubSpot, and the cost of the CMS Starter package won’t affect our $500 budget, we can focus on creating the brand.
Here are a few steps to create an appealing brand for our gummy supplement store:
Logo Design: Create an eye-catching logo that represents the brand name and gives a visual identity to our product line. Consider hiring a graphic designer, or using an online logo maker like Canva or Looka. Alternatively, if you have design skills, you can create the logo yourself. The logo should be versatile, so it can be used in various sizes, colors, and formats.
Brand Colors: Select a color palette that reflects the personality of our brand. Colors have psychological effects on customers, so choose a combination that evokes the right emotions. For a gummy supplement store, consider bright and energetic colors, such as orange, green, or blue, which evoke feelings of vitality and health. You can use tools like Coolors.co to generate a harmonious color palette.
Brand Voice and Messaging: Develop a consistent brand voice and messaging that resonates with our target audience. This includes the tone of our website content, product descriptions, and marketing materials. For a gummy supplement store, a friendly, informative, and approachable tone would be suitable.
Packaging Design: Create attractive and consistent packaging for our private label gummy supplements. The packaging should feature our brand name, logo, and colors, as well as any necessary information about the product, such as ingredients, dosage, and benefits. Consider hiring a professional designer or using a design platform like Canva to create the packaging design.
Once we have these elements in place, we can integrate our branding into our HubSpot website and start promoting our products. Let me know if you need any assistance with these tasks, or if you’d like me to help you make decisions about the brand name, logo, or other aspects.